Scott Resource Group provides proprietary custom research and analysis on a client-specific basis.

Employers commission SRG studies to investigate and analyze a wide range of university relations, recruitment and new hire issues and concerns.

SRG benchmarking projects surface best practices data and/or provide recruitment competitor intelligence. Analysis is properietary to the client organization.

The recently-launched Campus Brand Audit is a fully-customized employer diagnostic tool designed in collaboration with the client to assess its image among targeted students.

Each year, SRG fields a campus-based research project which is sponsored by a group of employers, and is focused on a current recruitment 'hot topic.'

Scott Resource Group diagnostic surveys are powered by IronHorse, a joint venture with The Aristos Company.

Since 2008, the Recruitment Practices Index^TM has provided participating employers with detailed candidate feedback about its recruitment execution, evaluated against 25 best practice factors. The IronHorse Internals^TM report charts comparative results by offer status; and the IronHorse Comparators report presents the client's average ratings, displayed alongside those of selected recruitment competitors.

The new IronHorse Internship Program Index^TM provides participating employers with a diagnostic tool to benchmark their internship program execution against their recruitment competitors. The hybrid survey design comprises a set of 15 Core Benchmarks, as well as a series of custom, client-specific factors and open-ended text questions, to gather data that will identify areas of strength, opportunities to improve internship program management – and to surface the actual employer brand messages that interns will be communicate on campus.

The Scott Resource Group 2012 research topic is ‘Internship Program Best Practices: Student Benchmarks – 2012 Reset”, and will be fielded on university campuses nationwide during February and March of the spring semester. For more information about the project, and specifics about joining the consortium of sponsoring employers, please contact Mary Scott.

“Career Fairs and Information Sessions: Students Benchmark Best Practices” has been released from proprietary status, and is available for purchase.

NACE Members: Read Mary Scott’s white paper “Online Application Process Issues: Students Speak Out on Current Practices”, published in the September 2011 NACE Journal.